As the Marketing Graphic Designer for our brand, I played a pivotal role in establishing our unique identity. This involved creating a clean and simple logo design, designing appealing packaging, developing an effective social media strategy, and directing photography efforts. By carefully crafting a visually pleasing logotype and typography, we achieved an elegant aesthetic that reflects the essence of our brand.

In terms of packaging design, I focused on creating a visually appealing and informative experience for our customers. By strategically incorporating our brand elements, I ensured that our packaging not only showcased our products attractively but also effectively communicated our brand's identity.

To maximize our brand's reach and engagement, I formulated a comprehensive social media plan that aligned with our target audience. Through captivating visuals and engaging content, we fostered strong connections with our customers across various social media platforms, establishing a prominent digital presence.

Additionally, photography played a crucial role in bringing our brand's vision to life. By directing captivating photoshoots, we captured the essence of our products and brand story. The result was a collection of stunning images that showcased our products in an aspirational light, reinforcing our brand's reputation for elegance and quality.

Overall, my role as the Marketing Graphic Designer involved creating a distinctive brand identity through logo design, packaging, social media strategy, and photography direction. By maintaining a clean and simple design approach, we successfully established an elegant aesthetic that resonated with our target audience, leaving a lasting impression.